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The Letts Journal
The Letts Journal
Founder DNA: Built Different, Runs Better
Surviving

Founder DNA: Built Different, Runs Better

Because real founders don’t wait for permission - they build it anyway.

Kara Cardinale's avatar
Kara Cardinale
May 21, 2025
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The Letts Journal
The Letts Journal
Founder DNA: Built Different, Runs Better
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Ever wonder how some entrepreneurs can turn a napkin sketch into a billion-dollar company while others couldn’t sell ice in a heatwave? The secret might just lie in that mythical cocktail known as Founder DNA - a potent mix of stubbornness, vision, and a dash of “I’m definitely not going back to my day job.”

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