The Letts Journal

The Letts Journal

Surviving

The Creator Economy is Exploding

The growth of social media savvy creators is changing the media landscape

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LettsGroup
Dec 15, 2021
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The “creator economy” - the platforms and tools that allow creative individuals to share content, build an audience and make money - is rocking. It is now worth over $100 billion, which means I have to stop telling my teens off for twisting on Tiktok!

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